Color

#737591

#737591
hex#737591
rgbrgb(115, 117, 145)
hslhsl(236, 12%, 51%)
oklchoklch(0.571 0.043 281.7)
Closest name: Flying Carpet (#787489)Relative luminance 0.1841

Colors that go with #737591

Charcoal, Copper and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #737591

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#918f73

#738491 · #807391

#917375 · #759173

Split-complementary

Open in tool →

#918073 · #849173

#917384 · #918f73 · #739180

Contrast

#737591 as textRatioAAAA largeAAAFix
Aaon white
4.48:1failpassfail
  • AA: use #70728f as the text (4.67:1)
  • AAA: use #55576d as the text (7.07:1)
  • AA: or shift the background to #050505 (4.54:1)
Aaon black
4.68:1passpassfail
  • AAA: use #9294aa as the text (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #737591 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #737591
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #737591 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/737591-9e9cc4-df8f4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md