Color

#736fb8

#736fb8
hex#736fb8
rgbrgb(115, 111, 184)
hslhsl(243, 34%, 58%)
oklchoklch(0.577 0.111 284.9)
Closest name: Flood (#6677bb)Relative luminance 0.1847

Colors that go with #736fb8

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b5b86f

#6f90b8 · #986fb8

#b8736f · #6fb873

Split-complementary

Open in tool →

#b8986f · #90b86f

#b86f90 · #b5b86f · #6fb898

Contrast

#736fb8 as textRatioAAAA largeAAAFix
Aaon white
4.47:1failpassfail
  • AA: use #706cb7 as the text (4.65:1)
  • AAA: use #514d9d as the text (7.25:1)
  • AA: or shift the background to #050505 (4.56:1)
Aaon black
4.69:1passpassfail
  • AAA: use #9492c9 as the text (7.21:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #736fb8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #736fb8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #736fb8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/736fb8-a39cc4-dfa04e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md