Color

#735a4e

#735a4e
hex#735a4e
rgbrgb(115, 90, 78)
hslhsl(19, 19%, 38%)
oklchoklch(0.49 0.038 46.9)
Closest name: Baby Bear (#6f5944)Relative luminance 0.1151

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4e6873

#734e55 · #736d4e

#4e735a · #5a4e73

Split-complementary

Open in tool →

#4e736d · #4e5573

#55734e · #4e6873 · #6d4e73

Contrast

#735a4e as textRatioAAAA largeAAAFix
Aaon white
6.36:1passpassfail
  • AAA: use #6a5348 as the text (7.13:1)
Aaon black
3.3:1failpassfail
  • AA: use #8f7061 as the text (4.66:1)
  • AAA: use #ac9286 as the text (7.21:1)
  • AA: or shift the background to #d9d9d9 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #735a4e as the background.

Brands using this color

Fonts for this mood

#735a4e reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #735a4e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #735a4e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/735a4e-c4ad9c-62cbb9-2d2a1f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md