Color

#7343db

#7343db
hex#7343db
rgbrgb(115, 67, 219)
hslhsl(259, 68%, 56%)
oklchoklch(0.528 0.217 291.6)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1277

Colors that go with #7343db

Charcoal, Amber and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#abdb43

#435edb · #bf43db

#db7343 · #43db73

Split-complementary

Open in tool →

#dbbf43 · #5edb43

#db435e · #abdb43 · #43dbbf

Contrast

#7343db as textRatioAAAA largeAAAFix
Aaon white
5.91:1passpassfail
  • AAA: use #6631d8 as the text (7.01:1)
Aaon black
3.55:1failpassfail
  • AA: use #865ce0 as the text (4.62:1)
  • AAA: use #a687e8 as the text (7.25:1)
  • AA: or shift the background to #e3e3e3 (4.6:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7343db as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7343db reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7343db
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7343db and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7343db-ad9cc4-dfc74e-2a1f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md