Color

#7317ba

#7317ba
hex#7317ba
rgbrgb(115, 23, 186)
hslhsl(274, 78%, 41%)
oklchoklch(0.457 0.224 303.1)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.078

Colors that go with #7317ba

Olive Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5eba17

#2217ba · #ba17af

#ba7317 · #17ba73

Split-complementary

Open in tool →

#afba17 · #17ba22

#ba2217 · #5eba17 · #17afba

Contrast

#7317ba as textRatioAAAA largeAAAFix
Aaon white
8.2:1passpasspassPasses AAA — no fix needed.
Aaon black
2.56:1failfailfail
  • AA: use #a145e8 as the text (4.53:1)
  • AAA: use #bd7bef as the text (7.24:1)
  • AA: or shift the background to #c2c2c2 (4.6:1)
  • AAA: or shift the background to #ededed (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7317ba as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7317ba reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7317ba
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #7317ba and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7317ba-b79cc4-c2cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md