Color

#72c8fd

#72c8fd
hex#72c8fd
rgbrgb(114, 200, 253)
hslhsl(203, 97%, 72%)
oklchoklch(0.799 0.112 237.5)
Closest name: Blue Mana (#68c2f5)Relative luminance 0.5198

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#fda772

#72fded · #7283fd

#fd72c8 · #c8fd72

Split-complementary

Open in tool →

#fd7283 · #fded72

#ed72fd · #fda772 · #83fd72

Contrast

#72c8fd as textRatioAAAA largeAAAFix
Aaon white
1.84:1failfailfail
  • AA: use #037ac4 as the text (4.58:1)
  • AAA: use #025b92 as the text (7.21:1)
  • AA: or shift the background to #4d4d4d (4.59:1)
  • AAA: or shift the background to #303030 (7.16:1)
Aaon black
11.4:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72c8fd as the background.

Brands using this color

Fonts for this mood

#72c8fd reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #72c8fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72c8fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72c8fd-9cb0c4-df4e5d-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md