Color

#7296da

#7296da
hex#7296da
rgbrgb(114, 150, 218)
hslhsl(219, 58%, 65%)
oklchoklch(0.675 0.109 262.5)
Closest name: Blue Bay (#619ad6)Relative luminance 0.3045

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dab572

#72cada · #8272da

#da7296 · #96da72

Split-complementary

Open in tool →

#da8272 · #cada72

#da72ca · #dab572 · #72da82

Contrast

#7296da as textRatioAAAA largeAAAFix
Aaon white
2.96:1failfailfail
  • AA: use #4272cd as the text (4.65:1)
  • AAA: use #2c56a5 as the text (7.04:1)
  • AA: or shift the background to #2e2e2e (4.59:1)
  • AAA: or shift the background to #000000 (7.09:1)
Aaon black
7.09:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7296da as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7296da reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7296da
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7296da and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7296da-9ca5c4-df664e-211f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md