Color

#7279cb

#7279cb
hex#7279cb
rgbrgb(114, 121, 203)
hslhsl(235, 46%, 62%)
oklchoklch(0.607 0.124 278.3)
Closest name: Flood (#6677bb)Relative luminance 0.2156

Colors that go with #7279cb

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cbc372

#72a6cb · #9772cb

#cb7279 · #79cb72

Split-complementary

Open in tool →

#cb9772 · #a6cb72

#cb72a6 · #cbc372 · #72cb97

Contrast

#7279cb as textRatioAAAA largeAAAFix
Aaon white
3.95:1failpassfail
  • AA: use #666ec7 as the text (4.55:1)
  • AAA: use #434db6 as the text (7.06:1)
  • AA: or shift the background to #171717 (4.54:1)
Aaon black
5.31:1passpassfail
  • AAA: use #8c92d4 as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7279cb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7279cb reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7279cb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7279cb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7279cb-9e9cc4-df8d4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md