Color

#727194

#727194
hex#727194
rgbrgb(114, 113, 148)
hslhsl(242, 14%, 51%)
oklchoklch(0.563 0.054 285.8)
Closest name: Bureaucracy (#746c8f)Relative luminance 0.1753

Colors that go with #727194

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #727194

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#929471

#718194 · #837194

#947271 · #719472

Split-complementary

Open in tool →

#948371 · #819471

#947181 · #929471 · #719483

Contrast

#727194 as textRatioAAAA largeAAAFix
Aaon white
4.66:1passpassfail
  • AAA: use #565671 as the text (7.08:1)
Aaon black
4.51:1passpassfail
  • AAA: use #9493ae as the text (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #727194 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #727194
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #727194 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/727194-a29cc4-df9e4e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md