Color

#726d8d

#726d8d
hex#726d8d
rgbrgb(114, 109, 141)
hslhsl(249, 13%, 49%)
oklchoklch(0.551 0.05 291.9)
Closest name: Bureaucracy (#746c8f)Relative luminance 0.1644

Colors that go with #726d8d

Charcoal, Sea Green and Dark Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #726d8d

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#888d6d

#6d788d · #826d8d

#8d726d · #6d8d72

Split-complementary

Open in tool →

#8d826d · #788d6d

#8d6d78 · #888d6d · #6d8d82

Contrast

#726d8d as textRatioAAAA largeAAAFix
Aaon white
4.9:1passpassfail
  • AAA: use #58546d as the text (7.23:1)
Aaon black
4.29:1failpassfail
  • AA: use #777292 as the text (4.61:1)
  • AAA: use #9894ad as the text (7.17:1)
  • AA: or shift the background to #f7f7f7 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #726d8d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #726d8d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #726d8d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/726d8d-a79cc4-dfae4e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md