Color
#726b5a
#726b5argb(114, 107, 90)hsl(42, 12%, 40%)oklch(0.529 0.027 88.3)Colors that go with #726b5a
Charcoal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black that reads cleanly against #726b5a without the hard edge of pure #000.
Champagne #f7e7ce
shipped6 real palettes, including Coffee Bar and BrandSweets's brand system put Champagne beside #726b5a, as that palette's text colour.
Copper #b87333
shippedDesigners have shipped Copper with #726b5a: 7 real palettes, including Clay & Linen and Riverbed, as the lead colour.
Crimson #dc143c
shippedCrimson is paired with #726b5a in 5 real palettes, including Five Guys's brand system and Netflix's brand system, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #726b5a: 8 real palettes, including Campus and Intel's brand system, as the lead colour.
Firebrick #b22222
shippedDesigners have shipped Firebrick with #726b5a: 4 real palettes, including Newsprint and Chipotle's brand system, as the lead colour.
Goldenrod #daa520
shippedGoldenrod shows up next to #726b5a in 5 real palettes, including Harvest and Mid-Century, as the accent.
Medium Sea Green #3cb371
shippedMedium Sea Green is paired with #726b5a in 4 real palettes, including Undergrowth and Indigo SaaS, as the lead colour.
Real palettes that use #726b5a
Tints & shades
Harmonies
Contrast
| #726b5a as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 5.29:1 | pass | pass | fail |
|
Aaon black | 3.97:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #726b5a as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#726b5a reads as warm, muted, editorial. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #726b5a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/726b5a-c4bc9c-62b4cb-2b2d1f-f1ebe9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md