Color

#72406d

#72406d
hex#72406d
rgbrgb(114, 64, 109)
hslhsl(306, 28%, 35%)
oklchoklch(0.449 0.094 330.7)
Closest name: Majesty (#673e6e)Relative luminance 0.0835

Colors that go with #72406d

Sea Green, Charcoal and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#407245

#5e4072 · #724054

#6d7240 · #406d72

Split-complementary

Open in tool →

#547240 · #40725e

#725e40 · #407245 · #405472

Contrast

#72406d as textRatioAAAA largeAAAFix
Aaon white
7.87:1passpasspassPasses AAA — no fix needed.
Aaon black
2.67:1failfailfail
  • AA: use #a35c9c as the text (4.57:1)
  • AAA: use #bb86b6 as the text (7.2:1)
  • AA: or shift the background to #c4c4c4 (4.51:1)
  • AAA: or shift the background to #f2f2f2 (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72406d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#72406d reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #72406d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72406d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72406d-c19fb9-8acb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md