Color

#720d2d

#720d2d
hex#720d2d
rgbrgb(114, 13, 45)
hslhsl(341, 80%, 25%)
oklchoklch(0.361 0.133 10)
Closest name: Evil Forces (#770022)Relative luminance 0.0405

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0d7352

#730d60 · #731f0d

#2d730d · #0d2d73

Split-complementary

Open in tool →

#0d731f · #0d6073

#60730d · #0d7352 · #1f0d73

Contrast

#720d2d as textRatioAAAA largeAAAFix
Aaon white
11.6:1passpasspassPasses AAA — no fix needed.
Aaon black
1.81:1failfailfail
  • AA: use #e6195a as the text (4.65:1)
  • AAA: use #ee6892 as the text (7.03:1)
  • AA: or shift the background to #a3a3a3 (4.6:1)
  • AAA: or shift the background to #c9c9c9 (7:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #720d2d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#720d2d reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #720d2d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #720d2d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/720d2d-c49ca4-62cb77-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md