Color

#720d19

#720d19
hex#720d19
rgbrgb(114, 13, 25)
hslhsl(353, 80%, 25%)
oklchoklch(0.357 0.133 22.3)
Closest name: Blood Brother (#770011)Relative luminance 0.0394

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0d7367

#730d4c · #73340d

#19730d · #0d1973

Split-complementary

Open in tool →

#0d7334 · #0d4c73

#4c730d · #0d7367 · #340d73

Contrast

#720d19 as textRatioAAAA largeAAAFix
Aaon white
11.75:1passpasspassPasses AAA — no fix needed.
Aaon black
1.79:1failfailfail
  • AA: use #e61931 as the text (4.55:1)
  • AAA: use #ef6c7b as the text (7.1:1)
  • AA: or shift the background to #a1a1a1 (4.55:1)
  • AAA: or shift the background to #c9c9c9 (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #720d19 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#720d19 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #720d19
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #720d19 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/720d19-c49c9c-62cb8c-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md