Color

#720cb6

#720cb6
hex#720cb6
rgbrgb(114, 12, 182)
hslhsl(276, 88%, 38%)
oklchoklch(0.447 0.226 304.2)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0722

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#50b60c

#1d0cb6 · #b60ca5

#b6720c · #0cb672

Split-complementary

Open in tool →

#a5b60c · #0cb61d

#b61d0c · #50b60c · #0ca5b6

Contrast

#720cb6 as textRatioAAAA largeAAAFix
Aaon white
8.59:1passpasspassPasses AAA — no fix needed.
Aaon black
2.44:1failfailfail
  • AA: use #a93af2 as the text (4.57:1)
  • AAA: use #c274f6 as the text (7.12:1)
  • AA: or shift the background to #bdbdbd (4.57:1)
  • AAA: or shift the background to #e8e8e8 (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #720cb6 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#720cb6 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #720cb6
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #720cb6 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/720cb6-b99cc4-bfcb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md