Color

#690ba8

#690ba8
hex#690ba8
rgbrgb(105, 11, 168)
hslhsl(276, 88%, 35%)
oklchoklch(0.422 0.213 304.2)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0607

Colors that go with #690ba8

Olive Green, Charcoal and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4aa80b

#1a0ba8 · #a80b98

#a8690b · #0ba869

Split-complementary

Open in tool →

#98a80b · #0ba81a

#a81a0b · #4aa80b · #0b98a8

Contrast

#690ba8 as textRatioAAAA largeAAAFix
Aaon white
9.49:1passpasspassPasses AAA — no fix needed.
Aaon black
2.21:1failfailfail
  • AA: use #a93af2 as the text (4.57:1)
  • AAA: use #c274f6 as the text (7.12:1)
  • AA: or shift the background to #b3b3b3 (4.52:1)
  • AAA: or shift the background to #dedede (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #690ba8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#690ba8 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #690ba8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #690ba8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/690ba8-b99cc4-bfcb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md