Color

#71408c

#71408c
hex#71408c
rgbrgb(113, 64, 140)
hslhsl(279, 37%, 40%)
oklchoklch(0.464 0.128 312.2)
Closest name: Lords of the Night (#664488)Relative luminance 0.0907

Colors that go with #71408c

Crimson, Denim and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5b8c40

#4c408c · #8c4080

#8c7140 · #408c71

Split-complementary

Open in tool →

#808c40 · #408c4c

#8c4c40 · #5b8c40 · #40808c

Contrast

#71408c as textRatioAAAA largeAAAFix
Aaon white
7.46:1passpasspassPasses AAA — no fix needed.
Aaon black
2.81:1failfailfail
  • AA: use #975eb5 as the text (4.58:1)
  • AAA: use #b085c7 as the text (7.03:1)
  • AA: or shift the background to #c9c9c9 (4.51:1)
  • AAA: or shift the background to #fafafa (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #71408c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#71408c reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #71408c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #71408c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/71408c-b99fc1-b9cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md