Color

#707bf5

#707bf5
hex#707bf5
rgbrgb(112, 123, 245)
hslhsl(235, 87%, 70%)
oklchoklch(0.635 0.18 276.1)
Closest name: Pan Purple (#657aef)Relative luminance 0.242

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#f5ea70

#70bef5 · #a770f5

#f5707b · #7bf570

Split-complementary

Open in tool →

#f5a770 · #bef570

#f570be · #f5ea70 · #70f5a7

Contrast

#707bf5 as textRatioAAAA largeAAAFix
Aaon white
3.6:1failpassfail
  • AA: use #5865f3 as the text (4.59:1)
  • AAA: use #2839f0 as the text (7.16:1)
  • AA: or shift the background to #1f1f1f (4.58:1)
Aaon black
5.84:1passpassfail
  • AAA: use #838df6 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #707bf5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#707bf5 reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #707bf5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #707bf5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/707bf5-9e9cc4-df8d4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md