Color

#70544c

#70544c
hex#70544c
rgbrgb(112, 84, 76)
hslhsl(13, 19%, 37%)
oklchoklch(0.473 0.04 36.5)
Closest name: Afternoon Coffee (#6e544b)Relative luminance 0.1031

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4c6970

#704c57 · #70664c

#4c7054 · #544c70

Split-complementary

Open in tool →

#4c7066 · #4c5770

#57704c · #4c6970 · #664c70

Contrast

#70544c as textRatioAAAA largeAAAFix
Aaon white
6.86:1passpassfail
  • AAA: use #6d524a as the text (7.1:1)
Aaon black
3.06:1failpassfail
  • AA: use #926d63 as the text (4.59:1)
  • AAA: use #ae9189 as the text (7.21:1)
  • AA: or shift the background to #d4d4d4 (4.63:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #70544c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#70544c reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #70544c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #70544c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/70544c-c4a99c-62cbaf-2d281f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md