Color

#704368

#704368
hex#704368
rgbrgb(112, 67, 104)
hslhsl(311, 25%, 35%)
oklchoklch(0.449 0.082 333.6)
Closest name: Majesty (#673e6e)Relative luminance 0.0846

Colors that go with #704368

Charcoal, Sea Green and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #704368

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#43704b

#614370 · #704351

#677043 · #436770

Split-complementary

Open in tool →

#517043 · #437061

#706143 · #43704b · #435170

Contrast

#704368 as textRatioAAAA largeAAAFix
Aaon white
7.8:1passpasspassPasses AAA — no fix needed.
Aaon black
2.69:1failfailfail
  • AA: use #9f6094 as the text (4.57:1)
  • AAA: use #b686ad as the text (7:1)
  • AA: or shift the background to #c7c7c7 (4.62:1)
  • AAA: or shift the background to #f5f5f5 (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #704368 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#704368 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #704368
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #704368 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/704368-c19fb7-82cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md