Color

#6b72bd

#6b72bd
hex#6b72bd
rgbrgb(107, 114, 189)
hslhsl(235, 38%, 58%)
oklchoklch(0.58 0.115 278.1)
Closest name: Flood (#6677bb)Relative luminance 0.1883

Colors that go with #6b72bd

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bdb66b

#6b9bbd · #8d6bbd

#bd6b72 · #72bd6b

Split-complementary

Open in tool →

#bd8d6b · #9bbd6b

#bd6b9b · #bdb66b · #6bbd8d

Contrast

#6b72bd as textRatioAAAA largeAAAFix
Aaon white
4.41:1failpassfail
  • AA: use #686fbb as the text (4.59:1)
  • AAA: use #4950a2 as the text (7.11:1)
  • AA: or shift the background to #080808 (4.55:1)
Aaon black
4.77:1passpassfail
  • AAA: use #8e94cc as the text (7.26:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #6b72bd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#6b72bd reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #6b72bd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #6b72bd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/6b72bd-9e9cc4-df8d4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md