Color

#698c76

#698c76
hex#698c76
rgbrgb(105, 140, 118)
hslhsl(142, 14%, 48%)
oklchoklch(0.607 0.052 156.9)
Closest name: Aloe Vera (#678779)Relative luminance 0.2307

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8c697f

#6e8c69 · #698c87

#76698c · #8c7669

Split-complementary

Open in tool →

#87698c · #8c696e

#696e8c · #8c697f · #8c8769

Contrast

#698c76 as textRatioAAAA largeAAAFix
Aaon white
3.74:1failpassfail
  • AA: use #5e7d6a as the text (4.55:1)
  • AAA: use #465d4f as the text (7.15:1)
  • AA: or shift the background to #1c1c1c (4.56:1)
Aaon black
5.61:1passpassfail
  • AAA: use #7f9f8b as the text (7.23:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #698c76 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #698c76
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #698c76 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/698c76-a2beaf-c659d4-1f2d2a-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md