Color

#697e96

#697e96
hex#697e96
rgbrgb(105, 126, 150)
hslhsl(212, 18%, 50%)
oklchoklch(0.585 0.044 252)
Closest name: Bay View (#6a819e)Relative luminance 0.2013

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#968169

#699596 · #6a6996

#96697e · #7e9669

Split-complementary

Open in tool →

#966a69 · #959669

#966995 · #968169 · #69966a

Contrast

#697e96 as textRatioAAAA largeAAAFix
Aaon white
4.18:1failpassfail
  • AA: use #62768d as the text (4.67:1)
  • AAA: use #495869 as the text (7.28:1)
  • AA: or shift the background to #0f0f0f (4.59:1)
Aaon black
5.03:1passpassfail
  • AAA: use #8798ab as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #697e96 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #697e96
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #697e96 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/697e96-9caac4-df564e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md