Color

#697bab

#697bab
hex#697bab
rgbrgb(105, 123, 171)
hslhsl(224, 28%, 54%)
oklchoklch(0.588 0.077 268.2)
Closest name: Flood (#6677bb)Relative luminance 0.2011

Colors that go with #697bab

Charcoal, Copper and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ab9969

#699bab · #7869ab

#ab697a · #7aab69

Split-complementary

Open in tool →

#ab7869 · #9bab69

#ab699b · #ab9969 · #69ab78

Contrast

#697bab as textRatioAAAA largeAAAFix
Aaon white
4.18:1failpassfail
  • AA: use #6275a7 as the text (4.54:1)
  • AAA: use #48567f as the text (7.21:1)
  • AA: or shift the background to #0f0f0f (4.58:1)
Aaon black
5.02:1passpassfail
  • AAA: use #8997bd as the text (7.23:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #697bab as the background.

Brands using this color

mcpConnect your agent — build around #697bab
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #697bab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/697bab-9ca2c4-df724e-221f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md