Color

#697935

#697935
hex#697935
rgbrgb(105, 121, 53)
hslhsl(74, 39%, 34%)
oklchoklch(0.547 0.095 120.6)
Closest name: Crocodile Style (#767437)Relative luminance 0.1694

Colors that go with #697935

Charcoal, Blue Violet and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #697935

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#453579

#796635 · #477935

#356979 · #793569

Split-complementary

Open in tool →

#354779 · #663579

#357966 · #453579 · #793547

Contrast

#697935 as textRatioAAAA largeAAAFix
Aaon white
4.79:1passpassfail
  • AAA: use #505c28 as the text (7.23:1)
Aaon black
4.39:1failpassfail
  • AA: use #6c7c36 as the text (4.57:1)
  • AAA: use #8ba046 as the text (7.21:1)
  • AA: or shift the background to #fafafa (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #697935 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #697935
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #697935 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/697935-b4bea2-4e72df-242d1f-f1efe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md