Color

#695973

#695973
hex#695973
rgbrgb(105, 89, 115)
hslhsl(277, 13%, 40%)
oklchoklch(0.489 0.045 312.3)
Closest name: Plummy (#675a75)Relative luminance 0.1139

Colors that go with #695973

Charcoal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#637359

#5c5973 · #735970

#736959 · #597369

Split-complementary

Open in tool →

#707359 · #59735c

#735c59 · #637359 · #597073

Contrast

#695973 as textRatioAAAA largeAAAFix
Aaon white
6.41:1passpassfail
  • AAA: use #61526b as the text (7.17:1)
Aaon black
3.28:1failpassfail
  • AA: use #816d8d as the text (4.51:1)
  • AAA: use #a192ab as the text (7.22:1)
  • AA: or shift the background to #d9d9d9 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #695973 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #695973
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #695973 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/695973-b99cc4-bdcb62-2d1f2c-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md