Color

#694f54

#694f54
hex#694f54
rgbrgb(105, 79, 84)
hslhsl(348, 14%, 36%)
oklchoklch(0.457 0.036 5.7)
Closest name: Afternoon Coffee (#6e544b)Relative luminance 0.0924

Colors that go with #694f54

Teal, Blush Pink and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #694f54

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4f6964

#694f61 · #69574f

#54694f · #4f5469

Split-complementary

Open in tool →

#4f6957 · #4f6169

#61694f · #4f6964 · #574f69

Contrast

#694f54 as textRatioAAAA largeAAAFix
Aaon white
7.38:1passpasspassPasses AAA — no fix needed.
Aaon black
2.85:1failfailfail
  • AA: use #916e75 as the text (4.69:1)
  • AAA: use #ac9196 as the text (7.24:1)
  • AA: or shift the background to #cccccc (4.59:1)
  • AAA: or shift the background to #fafafa (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #694f54 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#694f54 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #694f54
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #694f54 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/694f54-c49c9f-62cb83-2d231f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md