Color

#69445b

#69445b
hex#69445b
rgbrgb(105, 68, 91)
hslhsl(323, 21%, 34%)
oklchoklch(0.437 0.061 342.1)
Closest name: Grape Fizz (#64435f)Relative luminance 0.0789

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#446952

#654469 · #694449

#5b6944 · #445b69

Split-complementary

Open in tool →

#496944 · #446965

#696544 · #446952 · #444969

Contrast

#69445b as textRatioAAAA largeAAAFix
Aaon white
8.14:1passpasspassPasses AAA — no fix needed.
Aaon black
2.58:1failfailfail
  • AA: use #9a6586 as the text (4.58:1)
  • AAA: use #b28aa3 as the text (7.06:1)
  • AA: or shift the background to #c2c2c2 (4.57:1)
  • AAA: or shift the background to #f0f0f0 (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #69445b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#69445b reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #69445b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #69445b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/69445b-c19fb0-6dcb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md