Color

#690e77

#690e77
hex#690e77
rgbrgb(105, 14, 119)
hslhsl(292, 79%, 26%)
oklchoklch(0.382 0.17 321.6)
Closest name: Extraviolet (#661188)Relative luminance 0.0465

Colors that go with #690e77

Forest Green, Charcoal and Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1c770e

#340e77 · #770e50

#77690e · #0e7769

Split-complementary

Open in tool →

#50770e · #0e7734

#77340e · #1c770e · #0e5077

Contrast

#690e77 as textRatioAAAA largeAAAFix
Aaon white
10.88:1passpasspassPasses AAA — no fix needed.
Aaon black
1.93:1failfailfail
  • AA: use #c51ae0 as the text (4.6:1)
  • AAA: use #db64ed as the text (7.06:1)
  • AA: or shift the background to #a8a8a8 (4.58:1)
  • AAA: or shift the background to #d1d1d1 (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #690e77 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#690e77 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #690e77
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #690e77 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/690e77-c09fc1-a3cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md