Color

#67699e

#67699e
hex#67699e
rgbrgb(103, 105, 158)
hslhsl(238, 22%, 51%)
oklchoklch(0.541 0.082 281.6)
Closest name: Bellflower (#5d66aa)Relative luminance 0.1546

Colors that go with #67699e

Charcoal, Amber and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #67699e

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9e9c67

#67849e · #80679e

#9e6768 · #689e67

Split-complementary

Open in tool →

#9e8067 · #849e67

#9e6784 · #9e9c67 · #679e80

Contrast

#67699e as textRatioAAAA largeAAAFix
Aaon white
5.13:1passpassfail
  • AAA: use #525380 as the text (7.22:1)
Aaon black
4.09:1failpassfail
  • AA: use #7072a4 as the text (4.63:1)
  • AAA: use #9293b9 as the text (7.1:1)
  • AA: or shift the background to #f0f0f0 (4.5:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #67699e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #67699e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #67699e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/67699e-9f9cc4-df944e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md