Color

#4d7989

#4d7989
hex#4d7989
rgbrgb(77, 121, 137)
hslhsl(196, 28%, 42%)
oklchoklch(0.55 0.054 223)
Closest name: Beach View (#4f7694)Relative luminance 0.1706

Colors that go with #4d7989

Charcoal, Sienna and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #4d7989

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#895d4d

#4d897b · #4d5b89

#894d79 · #79894d

Split-complementary

Open in tool →

#894d5b · #897b4d

#7b4d89 · #895d4d · #5b894d

Contrast

#4d7989 as textRatioAAAA largeAAAFix
Aaon white
4.76:1passpassfail
  • AAA: use #3b5c68 as the text (7.2:1)
Aaon black
4.41:1failpassfail
  • AA: use #4f7c8c as the text (4.59:1)
  • AAA: use #6f9dae as the text (7.11:1)
  • AA: or shift the background to #fafafa (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4d7989 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #4d7989
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4d7989 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4d7989-9cb5c4-df4e6e-1f232d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md