Color

#494e31

#494e31
hex#494e31
rgbrgb(73, 78, 49)
hslhsl(70, 23%, 25%)
oklchoklch(0.411 0.046 116.4)
Closest name: Hōjicha (#424f3b)Relative luminance 0.0709

Colors that go with #494e31

Blue, Blush Pink and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #494e31

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#36314e

#4e4531 · #3b4e31

#314a4e · #4e314a

Split-complementary

Open in tool →

#313b4e · #45314e

#314e45 · #36314e · #4e313b

Contrast

#494e31 as textRatioAAAA largeAAAFix
Aaon white
8.69:1passpasspassPasses AAA — no fix needed.
Aaon black
2.42:1failfailfail
  • AA: use #737a4d as the text (4.62:1)
  • AAA: use #939d62 as the text (7.24:1)
  • AA: or shift the background to #bdbdbd (4.62:1)
  • AAA: or shift the background to #e8e8e8 (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #494e31 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#494e31 reads as muted, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #494e31
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #494e31 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/494e31-b6bea2-4e7cdf-252d1f-f1efe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md