Color

#490fd2

#490fd2
hex#490fd2
rgbrgb(73, 15, 210)
hslhsl(258, 87%, 44%)
oklchoklch(0.432 0.251 281.3)
Closest name: Busty Blue (#3300cc)Relative luminance 0.0641

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#97d20f

#0f36d2 · #ab0fd2

#d2490f · #0fd249

Split-complementary

Open in tool →

#d2ab0f · #36d20f

#d20f36 · #97d20f · #0fd2ab

Contrast

#490fd2 as textRatioAAAA largeAAAFix
Aaon white
9.2:1passpasspassPasses AAA — no fix needed.
Aaon black
2.28:1failfailfail
  • AA: use #8758f3 as the text (4.72:1)
  • AAA: use #a683f6 as the text (7.2:1)
  • AA: or shift the background to #b8b8b8 (4.64:1)
  • AAA: or shift the background to #e3e3e3 (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #490fd2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#490fd2 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #490fd2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #490fd2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/490fd2-ad9cc4-dfc44e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md