Color
#490d77
#490d77rgb(73, 13, 119)hsl(274, 80%, 26%)oklch(0.333 0.16 303.6)Colors that go with #490d77
Olive Green, Teal and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Olive Green #808000
complementaryOlive Green sits directly opposite #490d77 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Teal #008080
triadicshippedTeal completes a triad with #490d77 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Sea Green #2e8b57
split-complementSea Green is a split-complement of #490d77: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Royal Blue #4169e1
analogousshippedRoyal Blue is #490d77's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Tomato #ff6347
shippedTomato is paired with #490d77 in two real palettes: Harley-Davidson's brand system and Golden Hour, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
White Smoke #f5f5f5
neutralWhite Smoke is the surface for #490d77: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy.
Sienna #a0522d
triadicSienna completes a triad with #490d77 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Blue Violet #8a2be2
shippedBlue Violet is paired with #490d77 in Taco Bell's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Real palettes that use #490d77
Tints & shades
Harmonies
Contrast
| #490d77 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 13.07:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.61:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #490d77 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#490d77 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #490d77 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/490d77-b79cc4-c2cb62-2d1f2d-eae9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md