Color

#480cd4

#480cd4
hex#480cd4
rgbrgb(72, 12, 212)
hslhsl(258, 89%, 44%)
oklchoklch(0.432 0.254 280.7)
Closest name: Busty Blue (#3300cc)Relative luminance 0.0639

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#98d40c

#0c34d4 · #ac0cd4

#d4480c · #0cd448

Split-complementary

Open in tool →

#d4ac0c · #34d40c

#d40c34 · #98d40c · #0cd4ac

Contrast

#480cd4 as textRatioAAAA largeAAAFix
Aaon white
9.22:1passpasspassPasses AAA — no fix needed.
Aaon black
2.28:1failfailfail
  • AA: use #8656f5 as the text (4.66:1)
  • AAA: use #a582f8 as the text (7.15:1)
  • AA: or shift the background to #b8b8b8 (4.65:1)
  • AAA: or shift the background to #e3e3e3 (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #480cd4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#480cd4 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #480cd4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #480cd4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/480cd4-ad9cc4-dfc44e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md