Color
#40966f
#40966frgb(64, 150, 111)hsl(153, 40%, 42%)oklch(0.609 0.103 161.3)Colors that go with #40966f
Charcoal, Medium Violet Red and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #40966f: softer than #000 and cool enough to feel like part of the same palette.
Medium Violet Red #c71585
complementaryshippedMedium Violet Red sits directly opposite #40966f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Blue #0000ff
shipped4 real palettes, including Kia's brand system and Unity's brand system put Blue beside #40966f, as the accent.
Chocolate #d2691e
triadicshippedChocolate completes a triad with #40966f — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Copper #b87333
shippedDesigners have shipped Copper with #40966f: 5 real palettes, including Wellness and Clean Beauty, as the supporting colour.
Crimson #dc143c
shippedCrimson is paired with #40966f in 7 real palettes, including Diner and Five Guys's brand system, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #40966f: 5 real palettes, including Peacock and Intel's brand system, as the supporting colour.
Midnight Blue #191970
shipped5 real palettes, including Tide Pool and Fintech Trust put Midnight Blue beside #40966f, as that palette's text colour.
Real palettes that use #40966f
Tints & shades
Harmonies
Contrast
| #40966f as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.61:1 | fail | pass | fail | |
Aaon black | 5.81:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #40966f as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #40966f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/40966f-a2beb5-d459cc-1f2d2d-e9f1ea?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md