Playground
Open in tool →Orange, blue and green — the colors of playground equipment; loud, cheerful, obviously for kids.
Color
#407fed
#407fed
hex
#407fedrgb
rgb(64, 127, 237)hsl
hsl(218, 83%, 59%)oklch
oklch(0.613 0.178 260.7)Closest name: Blue Öyster Cult (#5577ee)Relative luminance 0.2238
Colors that go with #407fed
Charcoal, Crimson and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #407fed: softer than #000 and cool enough to feel like part of the same palette.
Crimson #dc143c
triadicshippedCrimson completes a triad with #407fed — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Copper #b87333
complementaryshippedCopper sits directly opposite #407fed on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #407fed in 11 real palettes, including Heatwave and Walmart's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Blue #0000ff
shippedBlue is paired with #407fed in 13 real palettes, including Readymag's brand system and Qualcomm's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Cobalt Blue #0047ab
shippedCobalt Blue is paired with #407fed in 9 real palettes, including Carrefour's brand system and Behance's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Deep Sky Blue #00bfff
shippedDeep Sky Blue is paired with #407fed in 8 real palettes, including Patreon's brand system and Elastic's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Denim #1560bd
shippedDenim is paired with #407fed in 15 real palettes, including Coursera's brand system and Guinness's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Real palettes that use #407fed
Tints & shades
Harmonies
Contrast
| #407fed as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.83:1 | fail | pass | fail | |
Aaon black | 5.48:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #407fed as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#407fed reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #407fed
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #407fed and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/407fed-9ca6c4-df644e-201f2d-e9f0f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md