Color

#407bc9

#407bc9
hex#407bc9
rgbrgb(64, 123, 201)
hslhsl(214, 56%, 52%)
oklchoklch(0.581 0.135 256.2)
Closest name: Haddock’s Sweater (#277aba)Relative luminance 0.1947

Colors that go with #407bc9

Charcoal, Copper and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c98e40

#40c0c9 · #4940c9

#c9407b · #7bc940

Split-complementary

Open in tool →

#c94940 · #c0c940

#c940c0 · #c98e40 · #40c949

Contrast

#407bc9 as textRatioAAAA largeAAAFix
Aaon white
4.29:1failpassfail
  • AA: use #3876c7 as the text (4.58:1)
  • AAA: use #2a5793 as the text (7.28:1)
  • AA: or shift the background to #0d0d0d (4.53:1)
Aaon black
4.89:1passpassfail
  • AAA: use #6c9ad5 as the text (7.22:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #407bc9 as the background.

Brands using this color

Fonts for this mood

#407bc9 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #407bc9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #407bc9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/407bc9-9ca9c4-df5a4e-1f1f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md