Color

#401d63

#401d63
hex#401d63
rgbrgb(64, 29, 99)
hslhsl(270, 55%, 25%)
oklchoklch(0.32 0.119 303.2)
Closest name: Fading Horizon (#442266)Relative luminance 0.0287

Colors that go with #401d63

Charcoal, Royal Blue and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#40631d

#1d1d63 · #631d63

#63401d · #1d6340

Split-complementary

Open in tool →

#63631d · #1d631d

#631d1d · #40631d · #1d6363

Contrast

#401d63 as textRatioAAAA largeAAAFix
Aaon white
13.34:1passpasspassPasses AAA — no fix needed.
Aaon black
1.57:1failfailfail
  • AA: use #9459cf as the text (4.59:1)
  • AAA: use #b084db as the text (7.17:1)
  • AA: or shift the background to #969696 (4.51:1)
  • AAA: or shift the background to #bdbdbd (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #401d63 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#401d63 reads as cool, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #401d63
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #401d63 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/401d63-b59cc4-c9cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md