Color

#3f7bc6

#3f7bc6
hex#3f7bc6
rgbrgb(63, 123, 198)
hslhsl(213, 54%, 51%)
oklchoklch(0.579 0.132 255.2)
Closest name: Haddock’s Sweater (#277aba)Relative luminance 0.193

Colors that go with #3f7bc6

Charcoal, Copper and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c6893f

#3fbfc6 · #453fc6

#c63f7b · #7bc63f

Split-complementary

Open in tool →

#c6453f · #bfc63f

#c63fbf · #c6893f · #3fc645

Contrast

#3f7bc6 as textRatioAAAA largeAAAFix
Aaon white
4.32:1failpassfail
  • AA: use #3976c0 as the text (4.64:1)
  • AAA: use #2b5991 as the text (7.14:1)
  • AA: or shift the background to #0a0a0a (4.58:1)
Aaon black
4.86:1passpassfail
  • AAA: use #6a99d2 as the text (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3f7bc6 as the background.

Brands using this color

Fonts for this mood

#3f7bc6 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3f7bc6
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3f7bc6 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3f7bc6-9ca9c4-df584e-1f202d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md