Color

#3c7bc3

#3c7bc3
hex#3c7bc3
rgbrgb(60, 123, 195)
hslhsl(212, 53%, 50%)
oklchoklch(0.576 0.129 253.5)
Closest name: Haddock’s Sweater (#277aba)Relative luminance 0.1907

Colors that go with #3c7bc3

Charcoal, Copper and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c3843c

#3cbfc3 · #403cc3

#c33c7b · #7bc33c

Split-complementary

Open in tool →

#c3403c · #bfc33c

#c33cbf · #c3843c · #3cc340

Contrast

#3c7bc3 as textRatioAAAA largeAAAFix
Aaon white
4.36:1failpassfail
  • AA: use #3a76bb as the text (4.68:1)
  • AAA: use #2b598c as the text (7.22:1)
  • AA: or shift the background to #0a0a0a (4.54:1)
Aaon black
4.81:1passpassfail
  • AAA: use #6b9bd1 as the text (7.23:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3c7bc3 as the background.

Brands using this color

Fonts for this mood

#3c7bc3 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3c7bc3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3c7bc3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3c7bc3-9caac4-df564e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md