Color

#3b7fbf

#3b7fbf
hex#3b7fbf
rgbrgb(59, 127, 191)
hslhsl(209, 53%, 49%)
oklchoklch(0.582 0.12 249.4)
Closest name: Haddock’s Sweater (#277aba)Relative luminance 0.1987

Colors that go with #3b7fbf

Charcoal, Copper and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bf7b3b

#3bbfbd · #3b3dbf

#bf3b7f · #7fbf3b

Split-complementary

Open in tool →

#bf3b3d · #bfbd3b

#bd3bbf · #bf7b3b · #3dbf3b

Contrast

#3b7fbf as textRatioAAAA largeAAAFix
Aaon white
4.22:1failpassfail
  • AA: use #387ab7 as the text (4.53:1)
  • AAA: use #2a5b89 as the text (7.1:1)
  • AA: or shift the background to #0f0f0f (4.54:1)
Aaon black
4.97:1passpassfail
  • AAA: use #639bcf as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3b7fbf as the background.

Brands using this color

Fonts for this mood

#3b7fbf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3b7fbf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3b7fbf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3b7fbf-9cacc4-df4e4e-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md