Color

#396f4b

#396f4b
hex#396f4b
rgbrgb(57, 111, 75)
hslhsl(140, 32%, 33%)
oklchoklch(0.494 0.082 153.2)
Closest name: Forest Serenade (#336644)Relative luminance 0.1275

Colors that go with #396f4b

Charcoal, Royal Blue and Medium Violet Red lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6f395d

#426f39 · #396f66

#4b396f · #6f4b39

Split-complementary

Open in tool →

#66396f · #6f3942

#39426f · #6f395d · #6f6639

Contrast

#396f4b as textRatioAAAA largeAAAFix
Aaon white
5.92:1passpassfail
  • AAA: use #326242 as the text (7.09:1)
Aaon black
3.55:1failpassfail
  • AA: use #448359 as the text (4.64:1)
  • AAA: use #55a570 as the text (7:1)
  • AA: or shift the background to #e3e3e3 (4.61:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #396f4b as the background.

Brands using this color

mcpConnect your agent — build around #396f4b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #396f4b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/396f4b-a2beaf-c259d4-1f2d2a-ebf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md