Color

#393704

#393704
hex#393704
rgbrgb(57, 55, 4)
hslhsl(58, 87%, 12%)
oklchoklch(0.329 0.067 107.2)
Closest name: Wasabi Nori (#333300)Relative luminance 0.0361

Colors that go with #393704

Charcoal, Royal Blue and Sienna lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #393704

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#040639

#391d04 · #203904

#043937 · #370439

Split-complementary

Open in tool →

#042039 · #1d0439

#04391d · #040639 · #390420

Contrast

#393704 as textRatioAAAA largeAAAFix
Aaon white
12.19:1passpasspassPasses AAA — no fix needed.
Aaon black
1.72:1failfailfail
  • AA: use #7c7809 as the text (4.55:1)
  • AAA: use #a29d0b as the text (7.36:1)
  • AA: or shift the background to #9e9e9e (4.55:1)
  • AAA: or shift the background to #c7c7c7 (7.21:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #393704 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#393704 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #393704
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #393704 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/393704-bcbea2-4e99df-282d1f-f1ede9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md