Color

#391304

#391304
hex#391304
rgbrgb(57, 19, 4)
hslhsl(17, 87%, 12%)
oklchoklch(0.244 0.066 41.6)
Closest name: Black Chocolate (#441100)Relative luminance 0.0134

Colors that go with #391304

Charcoal, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #391304

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#042a39

#390410 · #392e04

#043913 · #130439

Split-complementary

Open in tool →

#04392e · #041039

#103904 · #042a39 · #2e0439

Contrast

#391304 as textRatioAAAA largeAAAFix
Aaon white
16.55:1passpasspassPasses AAA — no fix needed.
Aaon black
1.27:1failfailfail
  • AA: use #d2460f as the text (4.62:1)
  • AAA: use #f16f3b as the text (7.08:1)
  • AA: or shift the background to #878787 (4.61:1)
  • AAA: or shift the background to #ababab (7.21:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #391304 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#391304 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #391304
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #391304 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/391304-c4ac9c-62cbb6-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md