Color

#378cd2

#378cd2
hex#378cd2
rgbrgb(55, 140, 210)
hslhsl(207, 63%, 52%)
oklchoklch(0.621 0.133 247.1)
Closest name: Blue Jay (#5588dd)Relative luminance 0.2422

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d27d37

#37d2ca · #373fd2

#d2378c · #8cd237

Split-complementary

Open in tool →

#d2373f · #d2ca37

#ca37d2 · #d27d37 · #3fd237

Contrast

#378cd2 as textRatioAAAA largeAAAFix
Aaon white
3.59:1failpassfail
  • AA: use #2a7abb as the text (4.57:1)
  • AAA: use #205c8d as the text (7.05:1)
  • AA: or shift the background to #1f1f1f (4.59:1)
Aaon black
5.84:1passpassfail
  • AAA: use #509bd7 as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #378cd2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#378cd2 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #378cd2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #378cd2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/378cd2-9cadc4-df4e53-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md