Color

#370dc5

#370dc5
hex#370dc5
rgbrgb(55, 13, 197)
hslhsl(254, 88%, 41%)
oklchoklch(0.401 0.242 276.3)
Closest name: Busty Blue (#3300cc)Relative luminance 0.0513

Colors that go with #370dc5

Charcoal, Cornflower Blue and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9ac50d

#0d3ec5 · #930dc5

#c5370d · #0dc537

Split-complementary

Open in tool →

#c5930d · #3ec50d

#c50d3e · #9ac50d · #0dc593

Contrast

#370dc5 as textRatioAAAA largeAAAFix
Aaon white
10.36:1passpasspassPasses AAA — no fix needed.
Aaon black
2.03:1failfailfail
  • AA: use #7c57f4 as the text (4.53:1)
  • AAA: use #a187f7 as the text (7.32:1)
  • AA: or shift the background to #ababab (4.51:1)
  • AAA: or shift the background to #d6d6d6 (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #370dc5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#370dc5 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #370dc5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #370dc5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/370dc5-aa9cc4-dfbb4e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md