Color

#368fbf

#368fbf
hex#368fbf
rgbrgb(54, 143, 191)
hslhsl(201, 56%, 48%)
oklchoklch(0.618 0.11 236.3)
Closest name: steelblue (#4682b4)Relative luminance 0.2419

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bf6636

#36bfaa · #364abf

#bf368f · #8fbf36

Split-complementary

Open in tool →

#bf364a · #bfaa36

#aa36bf · #bf6636 · #4abf36

Contrast

#368fbf as textRatioAAAA largeAAAFix
Aaon white
3.6:1failpassfail
  • AA: use #2f7da7 as the text (4.55:1)
  • AAA: use #235c7b as the text (7.27:1)
  • AA: or shift the background to #1f1f1f (4.58:1)
Aaon black
5.84:1passpassfail
  • AAA: use #4ca0cd as the text (7.22:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #368fbf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#368fbf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #368fbf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #368fbf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/368fbf-9cb1c4-df4e62-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md