Color

#3538fd

#3538fd
hex#3538fd
rgbrgb(53, 56, 253)
hslhsl(239, 98%, 60%)
oklchoklch(0.502 0.277 270.1)
Closest name: C64 Blue (#003aff)Relative luminance 0.1068

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#fdfa35

#359cfd · #9635fd

#fd3538 · #38fd35

Split-complementary

Open in tool →

#fd9635 · #9cfd35

#fd359c · #fdfa35 · #35fd96

Contrast

#3538fd as textRatioAAAA largeAAAFix
Aaon white
6.7:1passpassfail
  • AAA: use #2b2efd as the text (7.21:1)
Aaon black
3.14:1failpassfail
  • AA: use #5d60fd as the text (4.56:1)
  • AAA: use #8b8dfe as the text (7.34:1)
  • AA: or shift the background to #d4d4d4 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3538fd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#3538fd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3538fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3538fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3538fd-a09cc4-df964e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md