Alpine
Open in tool →Glacier blue with a safety-orange accent: technical outdoor gear, not lifestyle.
Color
#346d83rgb(52, 109, 131)hsl(197, 43%, 36%)oklch(0.506 0.069 225.9)Charcoal, Firebrick and Sienna lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal is the text near-black for #346d83: softer than #000 and cool enough to feel like part of the same palette.
Firebrick is a split-complement of #346d83: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Sienna sits directly opposite #346d83 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber is paired with #346d83 in 5 real palettes, including Lemon Squeezy's brand system and McDonald's's brand system, as the lead colour.
5 real palettes, including Activision's brand system and Warp's brand system put Blue beside #346d83, as the accent.
Designers have shipped Cobalt Blue with #346d83: 7 real palettes, including Fintech Trust and Ink & Paper, as the lead colour.
Designers have shipped Copper with #346d83: 5 real palettes, including Dusk and Desert Road, as the accent.
Crimson is paired with #346d83 in 18 real palettes, including Wendy's's brand system and Gemstone, as the lead colour.
| #346d83 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 5.74:1 | pass | pass | fail |
|
Aaon black | 3.66:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #346d83 as the background.
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
#346d83 reads as cool, modern. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #346d83 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/346d83-9cb4c4-df4e6b-1f232d-e9f1ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md